Visioning & STRATEGY

M3.Strategy

Transformation & Visioneering

Marshall Monroe MAGIC has for 22 years been a leader in conceptual strategic planning, in areas ranging from economic development and national security to global partnerships and technology investment.

Marshall Monroe was Chairman of the New Mexico Film and Media Commission when he drove a new strategic plan that has resulted in multiple billions of investment and economic impact from this dynamic sector. He assembled and coordinated a diverse array of veteran talents including Shirley MacLaine, Elizabeth Travis, Stuart Kauffman, and a host of industry luminaries to define a path that has put New Mexico in a leadership position for years to come.

The New Mexico Media Industries Strategic Plan is a beacon for strategic thinking and actualization that has benefitted literally thousands of New Mexicans and diversified a state economy.

At the heart of the MMMAGIC strategic visioning process is a brainstorm methodology and set of digital AI tools for the management of ideation and concept curation. Using the foundational premise of Story Scenarios, his teams develop options and viable alternatives that break ground and bring teams together.

MMMAGIC is currently engaged as a thought leader in the realm of Soft Power and the macro factors at play in the domain of Great Powers Competition, advising state leaders and strategic planners in multiple countries on this critical topic of global concern. Marshall Monroe has briefed in military, policy, diplomacy, think tank, and commercial sectors on what the roadmaps of this domain imply for strategic planning.

MMMAGIC has also served as facilitator and advisor to the pueblo council of multiple native tribes, assisting in grand strategy for economic prosperity planning as well as for new technology integration and language preservation initiatives. As a New Mexico native himself, Marshall Monroe sees unique and profound opportunities in the native tribe cultures and their potential for adding a rich and diverse perspective to creative endeavors.

Case Study: Slide Ranch

So How does design interface with strategy?…

With our Northern California client Slide Ranch, we worked directly with the chairman of the board to first examine the potential strategic vectors for this environmental eduction pioneering non-profit. Working within a deep legacy of closeness to the earth, and looking at how technology is central to the lives of their Bay Area patrons, MMMAGIC developed a plan that involved targeting a new class of grants for online learning, while also developing a vision for a new Farm-to-Table teaching kitchen.

In addition to these elements, we defined a new tier of experiential systems, including a solar-powered vehicle to be used for curriculum in renewable energy and AI software. Additionally MMMAGIC designed and produced a groundbreaking 3D GEO-Visualization system for looking at resource ecologies in the Northern California region.

At the heart of the new campaigns for exhibits and infrastructure improvements was our proprietary content management software platform, MIXONIUM Ultra Media. The system enabled accelerated information dissemination to their support community, telling the story of a new vision, and raising millions of dollars for expansion and additional benefits to the children who visit.

For us at MMMAGIC, the designs of sophisticated systems can be all in support of strategic objectives, which in this case includes inspiring kids to learn, appreciate their environment, and to have a ton of fun all at the same time.

Magic Canyon Institute

In support of our strategic advisory and thought leadership studies, MCI is the Creative Exploration, Inspiration, Research, and Education arm of Marshall Monroe MAGIC.  It is first and foremost a state of mind, where we disconnect from conventional and transient thinking and contemplate what could be.  In a "Living Laboratory" of our own making, we integrate perspectives ranging from Monroe’s pathfinding research in Applied Imagination, to the moving window of new technology, to global trend tracking, to senior executive strategic planning and emerging youth talents, the MCi workflow and ethos is a proven model for transforming our world, and we put it to work right where we live and work.  The institute is headquartered at our studio in central New Mexico, and extended into glorious scale at our 1,100-acre ranch and conservation preserve in Northern New Mexico.

A Destination and a State of Mind

At the Magic Canyon Institute, we leverage the inspiration of nature's sophisticated beauty to open our minds and connect us with what can be.  Magic Canyon Park Ranch is an interconnected masterpiece of Nature's intricate symbiosis, and we consider the pattern language in that system as we explore and develop new visions for our clients and our new ventures.

Community of Creative Practice

We endeavor into creative fruition together - with constant attention paid to the human factors of teams, collaborators, and large organizations.  New Ideas require new ways of thinking, and the more we understand the human realities, the higher we can elevate our visions.

STORY ARTS & IMAGINATION

Narrative, Media, Applied Imagination, and the associated practical arts form a core competency that can then be leveraged against grand challenges across the globe. Our deep dive studies program investigates futures and scenarios in multiple domains, including Great Power Competition, Strategic Communications, Wold Peace, and Exponential Potential.